Your records stay yours

The short version, before the legal one: your bills and your books belong to you. We do not sell your data, we do not share it with other businesses, and we do not use your records to advertise anything to you. You can export everything at any time, and if you leave you have 90 days to take it with you.

Everything below is the formal statement of that.

Senni ("we", "our", "us") is operated by Jilla Ventures, Chennai, India. This Privacy Policy explains how we collect, use, store, and protect your information when you use the Senni application and related services.

This policy is compliant with the Information Technology Act, 2000, the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, and the Digital Personal Data Protection Act, 2023 (DPDP Act).

1. What data we collect

When you use Senni, we collect and process the following information:

Account information: Business name, owner name, phone number, email address
Voice messages: Audio recordings you send to Senni
Text entries: Messages, notes, and journal entries you type or send
Photos: Images of bills, receipts, and other business documents you share
Business data: Google Maps business data (if linked), transaction records, customer details, and other information extracted from your messages
Journal entries: All entries you create within Senni
Usage data: How you interact with the service, feature usage, session information

2. How we use your data

We use your data to:

Provide AI-powered analysis of your business information
Generate daily summaries and briefings
Track transactions, payments, and receivables
Send reminders and follow-up notifications
Improve the accuracy and quality of our AI models and service
Respond to your queries about your business data

3. AI processing

Your data is processed by artificial intelligence models to provide Senni's features. We use the following third-party AI services:

Claude by Anthropic — for text analysis, summarization, and business insights
Gemini by Google — for voice transcription and multimodal processing

These are third-party AI services. Data sent to these services is processed according to their respective privacy policies and data processing agreements. We do not use your data to train third-party AI models.

4. Data storage

Senni trains its own AI models on customer data — the text, photos and voice notes you send. We do not sell your data.

Your data is stored on secure servers. We implement reasonable security practices and procedures to protect your data from unauthorized access, alteration, disclosure, or destruction.

We do not share the data in your Senni account (your records, messages, photos and voice notes) with third parties for marketing, advertising, or any purpose other than providing the Senni service.

Separately, our marketing website (senni.in) carries no analytics or advertising tags. This is described in section 10.

5. Voice data

Voice messages you send to Senni are transcribed by AI and stored as text. The original audio files are stored temporarily for processing and may be retained for a limited period to improve transcription accuracy. Transcribed text is stored as part of your business journal.

6. Photos

Photos of bills, receipts, and documents you share with Senni are analysed by AI to extract relevant business information. Photos are stored securely and are accessible only to you through your Senni account.

7. No selling of data

We do not sell your personal data or business data to anyone. Ever. Your data is yours.

8. Data retention

Your records are available to you for as long as your account is active, and for 90 days after it closes — time to download everything you need. After that we close your access to them.

Indian tax law sets how long books of account must be kept, so records are retained for the period the law requires whether or not the account is still open. Where the law does not require it, data is deleted on request.

9. Your rights

Under the DPDP Act 2023 and applicable Indian law, you have the right to:

Access your data: Request a copy of all data we hold about you
Data export: Request your data in a machine-readable format
Request deletion: Ask us to delete your data (subject to legal retention requirements)
Withdraw consent: Withdraw your consent for data processing at any time (this may affect service availability)
Correct inaccuracies: Request correction of any inaccurate personal data
Nominate: Nominate another person to exercise your rights in case of death or incapacity

To exercise any of these rights, contact us at privacy@senni.in.

9b. Job applicants

When you apply for a role through our careers page we collect your name, phone number, email (if you give it), your answers to the role questions, a CV if you upload one, and which listing or channel you came from. We keep a record of when you consented.

Applications are reviewed by the Jilla Ventures HR team. Automated tools may suggest a match score to help that review, but no applicant is rejected by an automated decision alone.

Rejected applications are deleted after 90 days. Applications for shortlisted or hired candidates are kept as long as needed for employment records and as required by law.

You can withdraw your consent or ask us to delete your application at any time by emailing privacy@senni.in with the role you applied for.

10. Cookies and analytics

The Senni app uses cookies for session management and authentication only. The app does not carry Google Analytics, the Meta Pixel, or any other analytics or advertising tracker.

Our marketing website (senni.in and its pages, including this one) likewise carries no analytics or advertising tags. It does not load Google Analytics, the Meta Pixel, or any other analytics or advertising tag.

If you have a question about cookies or tracking, write to privacy@senni.in.

11. Changes to this policy

We may update this Privacy Policy from time to time. When we make changes, we will notify you through Senni on WhatsApp and/or the web app. We encourage you to review this policy periodically.

12. Grievance officer

In accordance with the Information Technology Act, 2000 and rules made thereunder, the contact details of the Grievance Officer are:

Email: privacy@senni.in
Address: Jilla Ventures, Chennai, Tamil Nadu, India

13. Jurisdiction

This Privacy Policy is governed by and construed in accordance with the laws of India. Any disputes arising under this policy shall be subject to the exclusive jurisdiction of the courts in Chennai, Tamil Nadu, India.